Azira’s Platform

Harness the Power of
Consumer Behavior Insights

Reach, understand, and market to audiences at a global scale, with one of the largest sources of location intelligence in the industry. Providing consumer behavior insights from more than 44 countries, Azira’s Consumer Insights Platform is the full-stack solution trusted by businesses worldwide.

Leverage Actionable Insights for Marketing and Operations

Azira’s Consumer Insights Platform provides actionable insights and analytics to give you the confidence to make data-driven decisions across multiple departments. The platform includes:

Unlock Real Business Value with Pinnacle

Pinnacle helps operational leaders and analysts understand insights and trends so they can make confident, data-driven decisions.

Get unparalleled intelligence on your competitors
Identify potential store locations with the best ROI
Analyze store performance and trade areas based on consumer movement patterns
Access via GIS tools, dashboards, APIs, ML models, and more

Maximize Your Marketing ROAS with Allspark

Allspark helps marketing leaders maximize campaign effectiveness with custom audience curation, omnichannel activation, and real-world attribution.

Acquire new customers with more effective targeting
Leverage act-alike modeling, location affinity, demographics and more
Activate digital advertising campaigns across multiple channels
Grow revenue & maximize marketing ROAS with online-to-offline attribution

Leading organizations use Azira’s location intelligence on consumer behavior from more than 44 countries to make Operational and Marketing decisions across Retail, Restaurants, Real Estate, Travel and Tourism, & more.

Allyn Taylor,

Director of Development and Construction at Pollo Campero

I can tell you from experience that the data is accurate. It points us in all the right places. And I honestly believe it gives us a strategic advantage over our competitors because it helps us prioritize our efforts and focus in the right places.

Derive Actionable Data Intelligence in an End-to-End Solution

Wherever you are on your data journey, Azira can help. Take action across marketing and operations use cases, and measure omnichannel impact.

How Data Points
Become Data Intelligence

At Azira, we build our data universe through a rigorous multi-step process applied across trillions of data points. Throughout the process, Azira prioritizes consumer privacy.

Collect

Gather data across strategic, exclusive data pipes and partnerships